Instagram DMs for med spas and clinics

Aesthetics DMs are half price questions and half medical questions, and the second half must never be answered by software. Margo is built to know the difference.

The questions that arrive at midnight

• “How much is a session of microneedling?”
• “How long is the downtime?”
• “Can I book a consultation?”
• “Is it safe while pregnant?”

Every one of these has an exact answer that lives in your head or on a price list. Margo keeps them in one place and gives them out instantly, in your tone, and then offers a time the client can tap.

What it looks like with your menu

Margo quotes only what is on this list. If a client asks about something that isn’t, she says she’ll check with the team and passes the conversation to you.

What’s different about med spas & clinics

Medical questions go to a human, always

Anything about suitability, medication, pregnancy or reactions is handed to your team with a note. Margo does not improvise clinical answers.

Consultations before treatments

For treatments that require one, Margo books the consultation instead of the procedure.

Deposits for high-value slots

Deposits are on the roadmap, so a two-hour slot can be held with a payment rather than a promise.

What you get on day one

• Answers to price, duration and policy questions, from your own list
• Booking inside the DM, synced with Google Calendar
• Reminders the day before and two hours before, with one-tap rescheduling
• A review request after the visit, pointing happy clients to Google
• Comment → DM on every post, including the ones you publish later
• A handoff to you the moment something needs a person

Setting it up

Connect Instagram, and Margo reads your profile and website to draft your services, prices, hours and FAQ. You correct what’s wrong and approve the rest — usually a few minutes of work rather than an afternoon. Then connect your calendar and try her in the test chat before she answers anyone real.